Welcome to hoopla Global

Founded in early 2017, hoopla Global was created by pioneering entrepreneurs with the intent of eliminating their fellow entrepreneur’s greatest export challenge . . . fear. The fear of getting paid, of tariffs and barriers driving up costs and driving down margins, of unknown transportation costs, domestic government regulations, foreign government protocols, foreign distribution, delivery challenges, cultural barriers, and on and on.

Quite simply, hoopla Global was designed to eliminate all the “hoopla” surrounding export. hoopla Global redefines cross-border marketing as borderless marketing. We eliminate the borders, the barriers and the fears that are stopping you from taking advantage of the greatest global marketing opportunity the United States of America has ever witnessed . . . China’s embrace of consumerism.

China by the numbers...

a few quick stats about hoopla

hoopla clients

check out some of the great clients we are working with

The hoopla global team

meet some of the members of the hoopla team

Terry Fasel

CEO - Co-Founder

Craig Ostbo

Chief Brand & Marketing Officer - Co-Founder

Lindsay Eng

Director of Engagement

hoopla news

Cracking the cross border conundrum

hoopla Global announces a strategic alliance with The Silk Initiative, a Shanghai-based Food & Beverage strategy consultancy.

JD.com 6.18 Anniversary Sale Transaction Volume Reaches Record $24.7 Billion

Volume for shipped orders up 37% amid e-commerce giant's 'boundaryless retail' push

4 Reasons You Should Be Marketing Your Brand in Asia - Now!

For those companies that offer healthier food, beverage or wellness alternatives, now is the time to act on marketing in Asia. Here are just four compelling reasons to consider...

China’s Middle Class is Growing - Quickly

The explosive growth of China’s emerging middle class has brought sweeping economic change and social transformation—and it’s not over yet.